The Polish Union of the Cosmetics Industry, as the only organisation in Poland, represents and supports the strategic goals of entrepreneurs exclusively in the cosmetics industry, including export issues.If you need any information regarding Polish cosmetics sector - do not hesitate to read our materials and use our knowledge!
The strong role of exports in the Polish cosmetics sector is one of the factors that is helping this industry get through the pandemic crisis. When establishing trade relations and promoting Polish cosmetics abroad, it is very important to be able to provide partners with reliable data about the market and its condition. For this reason, the Polish Union of the Cosmetics Industry, together with its partners - research companies Nielsen and Mintel – drafted the 2020 Polish Cosmetics Market report in English. We believe that it will help manufacturers expand to new markets.
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The study carried out by Kosmetyczni.pl in September, shows that more than half of cosmetic companies are very worried about a possible second lockdown. Twenty percent of them are running their businesses day-to-day, while 30% anticipate significant drops in activity if that happens, according to the report "Cosmetics Industry and COVID-19. Six Months of Operation During the Pandemic", developed by the Polish Union of the Cosmetics Industry. Only 40% of businesses have no fears about the future. A select few have succeeded in turning the pandemic crisis into profit or innovation.
What are the current challenges facing cosmetic companies in Poland? Download the full report here
